Marketing + Strategy
A digital strategy that grows and adapts
For over ten years, Atheros turned to Digital Ascent for support in navigating significant changes to their design/marketing, including its 3.1 billion dollar acquisition by Qualcomm in 2011. Now known as Qualcomm Smarthome, they continue to develop semiconductors for network communications, particularly wireless chipsets used in many household devices. Since the merger we have completed numerous full-blown website redesigns as Digital Ascent has helped Atheros express its unique identity while becoming a successful part of the Qualcomm family.